A Huge Ferris Wheel Is Popping Up in Melbourne

Since the closure of the Southern Star, there’s one thing Melbourne has seriously lacked—big Ferris wheels. Thanks to 7-Eleven that all changes with the pop-up 7-Eleven Fair Ground setting up shop in Melbourne’s CBD.

The interactive, multi-sensory event features a 15-metre-high Ferris wheel, carnival games, stilt walkers, entertainment, and of course, snacks, coffee, and prizes.

READ MORE: 7-Eleven Launches a New Range of Deli Sandwiches

The 7-Eleven Fair Ground will run over two days, from 12pm Friday 14 October, as 7-Eleven celebrates its most sustainable coffee ever.

“It’s important now more than ever to know where your coffee comes from, and to know it’s traded on fair terms with fair working conditions. The
80 million cups of coffee that 7-Eleven serve each year will now be 100% Fairtrade certified. This means a more sustainable future for coffee farmers, their communities and our customers.”

“The quality and convenience of our iconic 7-Eleven freshly ground coffee remains as important today as ever, but our customers are seeking more responsibly sourced and sustainable coffee, expecting us to lead the way.” said 7-Eleven GM of customer & insights, Julie Laycock.

Fairtrade CEO, Mike Briers added “7-Eleven becomes our biggest Fairtrade certified partner in Australia. Millions of Australians can enjoy their coffee from 7-Eleven stores across the country knowing that the beans in every cup are bought on Fairtrade terms, helping many thousands of
farmers, workers and their communities benefit.”

“When choosing Fairtrade coffee, you’re supporting farmers earn a fair income with fair working conditions for a better quality of life. Every coffee purchase also supports farmers to invest in initiatives that benefit their communities, such as growing better quality beans, confronting environmental challenges, and building community infrastructure.”

7-Eleven Fair Ground is open 12pm-8pm Friday 14, and Saturday 15 October at 217 – 231 Lonsdale Street, Melbourne. Entry is free.

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